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Nico's Musings
Nico's Musings is my personal blog, a space where I share my thoughts and reflections on a variety of topics. I hope you find something here that sparks your interest!
Insights
In this section, I delve into specific topics, offering detailed analysis and personal insights based on my experiences and research. Join me as we explore complex issues, uncover new trends, and gain a deeper understanding of the subjects that matter.
Feb 15, 20231 min read
Work-life flow...
I don’t believe in work life balance. Work-life balance suggests you should split your time equally between work and the rest of your...
Nov 1, 20221 min read
My chat with Tim Burrowes: talking Asia’s digital ecosystem
I recently had the pleasure of joining Tim Burrowes on his podcast, The Unmakers . If you know Tim’s work, you’ll know how deeply he...
May 30, 20222 min read
Marketing analytics: are you a data-savvy marketer?
In today’s digital world, data has transformed the way businesses connect with their audiences. The pandemic has accelerated the move to...
Sep 30, 20203 min read
The future of marketing in a technology-driven world
Marketing is evolving at an extraordinary pace, and at its heart lies a simple yet profound goal: understanding customers better. As...
Apr 19, 20203 min read
Tech Leaders: Navigating the Future of E-commerce and Marketing with Chris Orton
Chris Orton , Co-President, Global Direct-to-Consumer at Fanatics, has a storied career spanning two decades in marketing and brand...
Dec 19, 20183 min read
My Chat with Stephan Spencer: exploring the Chinese digital landscape
Last week, I had the honour of sitting down with the legendary digital marketing expert Stephan Spencer for an insightful discussion ...
Jan 19, 20183 min read
Bridging the gap: my conversation with Sky Business on unlocking China’s potential
I recently had the opportunity to sit down with Sky Business for their Summer Money programme to talk about helping Australian...
Aug 30, 20172 min read
My Chat with Ian Gardiner: why I Founded Sinorbis
I had the absolute pleasure of sitting down with a good mate of mine, Ian Gardiner on his podcast, Open the Pod Bay Doors , to talk about...
Aug 23, 20175 min read
SEO China: essential concepts explained
With 600 million users, search marketing remains one of the most robust strategies to reach digital consumers in China. It’s the second...
May 18, 20171 min read
Exploring Opportunities in China’s Digital Landscape
I recently joined Sky Business to discuss how Sinorbis helps businesses unlock the potential of China’s digital market. With 720 million...
Dec 11, 20154 min read
What the Sharing Economy means for the future
They say sharing is caring and the latest economic trend seems to agree. The “sharing economy” is a socio-economic ecosystem that’s built...
May 11, 20142 min read
A conversation about the future of travel: my interview with Bloomberg TV
Recently, I had the privilege of joining Bloomberg TV to talk about the incredible opportunities in the global travel industry,...
Dec 4, 20121 min read
The one force that really matters
What killed the Monitor Group, the consulting firm co-founded by the legendary business guru, Michael Porter, author of the famous...
Dec 1, 20123 min read
Tech leaders: Fred Schebesta, Founder - Finder.com.au
Born in Sydney, Fred Schebesta is an internet entrepreneur whose latest project, Finder.com.au , aims to revolutionise the online...
Sep 10, 20123 min read
Tech leaders: Neil Patel, co-founder – KissMetrics
Originally from London, Neil Patel is an American entrepreneur I had the pleasure of meeting a few years ago while speaking at a...
Jan 19, 20122 min read
SEO Introduction: essential concepts explained
People often ask me, "What exactly is SEO?" Simply put, Search Engine Optimisation (SEO) is the practice of enhancing a website’s...
Nov 8, 20111 min read
Project management introduction: essential concepts explained
A quick intro to Project Management
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